PersonalizeCX, developed by Icreon in collaboration with commercetools and Bloomreach, is a powerful composable commerce accelerator designed for B2C companies aiming to deliver unmatched personalized customer experiences.
As the only accelerator leveraging commercetools for both front and back end, combined with the full Bloomreach suite, PersonalizeCX offers a complete solution for personalized search, content, and marketing. Built to eliminate the challenges of integrating components from multiple vendors, this accelerator helps reduce total cost of ownership (TCO) and streamlines your tech stack for maximum efficiency while leveraging interconnected data.
- commercetools Composable Commerce and Front-End
- Bloomreach Engagement, Discovery & Content
- Stripe Payments
- Standard integration design for commercetools certified Connect Marketplace/ Marketplace integrations
PersonalizeCX offers a consolidated set of tools with a lower learning curve, enabling accelerated implementation for quick migration. Fully integrated and easy to learn, it reduces complexity while harnessing best-in-class specialized technology to drive personalized experiences.
Reduce TCO / Techstack
PersonalizeCX is designed to save businesses from the complexity of purchasing and integrating multiple vendor components. Companies can reduce their total cost of ownership (TCO) and simplify their tech stack, driving efficiency and delivering superior personalized customer experiences.
Complete Data for Personalization
By pairing customer data from Bloomreach with product data in commercetools, PersonalizeCX enables complete personalization. Bloomreach tracks both known and anonymous users, leveraging all data points for reporting, segmentation, machine learning, and personalization—ensuring the right product or content is displayed at the right time.
