B2B MACHcellerator with coFE Catalyst by McFadyen Digital


Purpose of the solution

The B2B coFE MACHcellerator is the first and only accelerator specifically designed for complex B2B use cases while leveraging the power of commercetools Front End (coFE) and containing a native marketplace connector for further expansion to a multi-vendor model. Estimated cost savings are up to three months acceleration for a traditional ecommerce site and up to four months acceleration for a multi-vendor commerce platform.

With McFadyen’s B2B MACHcellerator, you get a complete cloud-native elastic-architecture-based B2B ecommerce site with 16 Epics covering 280 features available that form the basis of a modern B2B buying experience based on over 25 years of digital commerce success.

Composition of the Accelerator

The acceleration process gathers client’s requirements using these Epics (covering 280 features) as a guideline to specify the exact functionality of each feature:

  • Profile/ Account Management

  • Registration

  • Contract Pricing

  • User Roles

  • Billing / Payment

  • Quoting

  • Checkout

  • Catalogs

  • Orders

  • Products Tax

  • Marketplace

  • Punch Out

  • Subscription

  • Inventory

The guiding principles of the MACHcelerator technical design are:

  • Scalability: Cloud architecture with systems that can scale out or scale up dynamically in response to demand.

  • Elasticity: Automatically scale resources up or down as needed, helping to optimally manage usage and maintain performance during demand fluctuations.

  • Fault Tolerance and High Availability: Redundant Cloud Architecture designed for fault tolerance and strategies to ensure high availability and continuous operation.

  • Statelessness: Microservices to ensure any server can respond to any request at any time, which is key for scalability and recovery from failures.

  • Loose Coupling: Components that interact with each other for easier scaling, maintenance, and updates through well-defined interfaces and protocols, not direct connections.

  • Process and communicates through APIs, enhancing maintainability, scalability, and continuous deployment.

  • DevOps and Continuous Integration/Continuous Deployment (CI/CD): For efficient deployment of environments.

  • Security and Compliance: Robust authentication, encryption, and access controls ensuring compliance with relevant regulations and standards.

  • Cost-Efficiency: Serverless computing for sporadic workloads, ECS Fargate and monitoring usage to adjust resources as needed.

  • Comprehensive Monitoring and Performance Management: Track performance, health, and utilization of cloud resources.

  • Disaster Recovery and Backup: Ensure data integrity and availability in case of major incidents.

  • Modular Architecture: Replacement of individual systems like commerce, content, and search to enable a non-binding solution.

Benefits of the solution

Go to market faster:

  • Up to 3-months acceleration for most traditional B2B ecommerce use cases

  • Up to 4-months acceleration for most B2B multi-vendor use cases

  • Start development within days of kickoff

  • Leverage a modular build approach for maximum flexibility

  • Pre-built integrations

  • Best-of-breed features are available from the beginning

Reduce risk

  • Flexible architecture means a flexible go-live model with built-in fallbacks

  • Pre-built and pre-tested integrations reduce errors

  • Security best practices are built-in to the accelerator

coFE Catalyst

  • Pre-built commercetools Front End reference store

  • The only B2B accelerator for commercetools leveraging coFE

  • All major pages pre-built and ready for branding/customization

The Marketplace Connector for commercetools

  • Pre-built middleware piece for integrating multi-vendor commerce platforms

  • Saves up to 40% time from scratch

  • Handles all major integration points

  • Integrates with top multi-vendor marketplace and drop ship platforms

High Level Architecture

  • Location / Region
    • Americas EMEA