TrustElevate Verifies All Identities, All Ages, All Parents, on Any Service - One solution.

Product Description

TrustElevate is available to all customers selling age-rated products or services, enabling all users, including children, to purchase those items using any payment method, and grant permission to collect data for marketing purposes or process data to profile users. If so, your business needs to comply with a raft of regulations, including but not limited to: 
  • General Data Protection Regulation (GDPR)

  • Payment Services Directive (PSD2)

  • ePrivacy regulation

  • Audiovisual Media Services Directive (AVMSD)

  • Digital Services Act 

TrustElevate is the only secure, accurate, and privacy-preserving provider of age verification for all age groups, including children under 18. We also verify parental responsibility assertions for children under 16 so that a verified parent can consent to marketing, data processing, and purchases on behalf of their child.

Our solution has been developed as a plug-and-play business solution for digital businesses. We facilitate verification across all age bands and throughout the customer lifecycle, all within one trusted platform.

TrustElevate enables digital service providers to enhance family propositions, boost customer acquisition and retention, and establish brand loyalty. Such enhancement can lead to a diversification of product offerings that can create cross- and upsell opportunities, yielding increased revenue streams and a return on investment (ROI). 

TrustElevate enables digital service providers to:

  • Operate in compliance with a raft of regulations.

  • Enhance family propositions

  • Boost customer acquisition and retention

  • Build brand loyalty

  • Diversify product offerings

  • Create cross- and upsell opportunities

  • Yield increased revenue streams and a return on investment (ROI)

Description of the Integration

The integration is built as an API Extension for the Commercetools API and deployed as an AWS Lambda function. The extension fully respects the required API contract and performance requirements. To work properly, the API extension should be registered via the Extension API with the following triggers: customer create/update events and order create/update events. 

Age Verification Flow

  1. After a customer selects products they want to buy, your application checks if there are any age-restricted items in the cart.

  2. If there are, the web page shows our iFrame from the web SDK.

  3. After successful verification, TrustElevate will call the CommerceTools API Extension, allowing the user to proceed to the checkout page. 

Parental Consent Flow 

If the website processes children's data, GDPR requires parental consent. The website can embed TrustElevate’s iFrame in consent mode.

  1. TrustElevate will message the parent to respond with "approve" or "reject" to the consent request in our parental dashboard, .

  2. After the parent's decision, we will send a consent receipt to the provided URL. 

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