The leading image and video platform for your composable commerce tech stack.

Product Description

Cloudinary is the image and video technology platform that enables the world’s most engaging brands to deliver transformative visual experiences at global scale. More than 1.5 million users and 10,000 customers, including Apartment Therapy, Bleacher Report, Bombas, Grubhub, Hinge, NBC, Mediavine, Minted, Paul Smith and Peloton, rely on Cloudinary to bring their campaigns, apps and sites to life. 

With the world’s most powerful image and video APIs backed by industry-leading artificial intelligence and patented technology, Cloudinary offers a single source of truth for brands to manage, transform, optimize, and deliver visual experiences at scale. As a result, the most engaging brands across all industries are seeing up to a 203% ROI using Cloudinary with benefits including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit

Integration Description

Using the digital asset management (DAM) capabilities of Cloudinary, product managers and merchandisers can easily associate visual media such as images, videos and 3D assets to products and variants in the commercetools product catalog. 

The Cloudinary integration automates the mapping of visual media to the product catalog and ensures this is always in sync through extensions to the product catalog data inside commercetools. Developers can use low code UI components to build AI-optimized experiences using images, videos, 3D and product galleries on PLPs, PDPs, category pages and landing pages on the storefront. The source code for the integration is available for developers to modify and fit their needs and Cloudinary’s APIs and cookbooks can also be used to create more sophisticated commerce experiences including shoppable videos, AR, and customer testimonial and unboxing videos. 

Plus, Cloudinary ensures the fastest possible delivery of every visual experience–across the globe, including China–by dynamically switching between multiple CDNs to find the best route.

Cloudinary reduces the size of images by up to 95%